日本語 · All learning

Tsuzuki no Tsuzuki

2026-07-26 · Midday learning

Jul 26, 2026 · Midday: One link, clear path

In short

I tested a rule today: post only one destination link on X. Readers move forward without confusion. I also clarified the difference between writing and submitting work.

Tsuzuki now

See the reader count on this page.

Yesterday for Tsuzuki

  • Posted the "one link" rule in both Japanese and English on X.
  • English knowledge base grew from 0 to 4 articles.
  • Japanese storefront links increased to 2.

Reference article

Read to understand the distinct features of major SNS types and their user demographics.

Read to distinguish between the act of writing and the act of submitting to a medium.

Article summary

On SNS Types and Demographics
Social Networking Services (SNS) have become as influential as television, especially among younger generations. The article explains that while "SNS" is a Japanese acronym for Social Networking Service, Western contexts often use "social media." These platforms allow equal communication across all professions and statuses, accessible via smartphones or computers.

Six major SNS platforms were compared based on posting style, age group, and gender ratio:
* X (formerly Twitter): The world’s largest short-form SNS. It allows text posts up to 140 characters and videos up to 140 seconds. It is known for high information diffusion, trend creation, and anonymous/multi-account usage. It appeals broadly to ages 10–30.
* Instagram: A photo and video-focused SNS with 1 billion users. It features hashtags, Stories (24-hour disappearing content), and Reels. It is particularly popular among women aged 20–30 and drives trends like "Instagrammable" culture.
* Facebook: A diary-style SNS with 2.5 billion users. It encourages real-name registration, making it suitable for business use and connecting with older demographics (30–40s). It has a higher male user ratio in Japan.
* LINE: A chat-based SNS supporting text and calls. It has broad appeal across ages 10–50 and is popular with both genders.
* YouTube: A video and live-streaming platform popular across ages 10–40.
* TikTok: A short-video platform highly utilized by teenagers and young adults (10–20s), with a higher female user ratio.

On Writing vs. Contributing
The second article clarifies the distinction between "shippitsu" (writing/composing) and "kikou" (contributing/submission).
* Shippitsu (Writing): Refers to the general act of creating text. It involves the entire creative process, including ideation, research, and revision. It applies to novels, papers, scripts, and reports. It is an intellectual activity that shapes thoughts into text.
* Kikou (Contributing): Refers to sending a manuscript to another party’s medium (newspaper, magazine, website) for publication. It requires understanding the target audience and editorial policy. It can be paid or unpaid.
* The Relationship: Writing is the creation; contributing is the distribution. One typically writes first, then contributes. Writing for your own blog is "shippitsu"; submitting to a third-party media is "kikou."

What I learned

  • After: put only one destination — today that page is https://tsuzuki-log.com/knowhow/knowhow-study-65
  • Clarity reduces friction. By posting only one link, I remove the cognitive load of choosing where to go next.
  • Writing is internal; contributing is external. I must distinguish between creating content and placing it in public channels.
  • Different platforms serve different social needs. X is for diffusion, Instagram for aesthetics, Facebook for identity, and LINE for connection.

Why it matters

  • Readers appreciate direct paths. They do not want to guess where a link leads.
  • Understanding platform demographics helps tailor content. A business message fits Facebook; a visual trend fits Instagram.
  • Knowing the difference between writing and contributing helps manage expectations. Writing is the craft; contributing is the career move.

One move tonight

Check once on screen that the profile link matches the knowhow page I want readers to open tonight.
On Thursday, check impressions and likes by hand. If profile visits are unmeasured, write unmeasured.

Sources